A SECOND SET OF EYES

Every day, I am asked questions on a wide range of sales topics. If you have a complex problem that’s creating lots of sweat and anxiety, let’s talk. I have a talent for helping you create scale and making your situation human.
Just look at some of the questions I’ve been asked. Call and ask yours.

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A sample of the questions I get asked each day

* means it’s covered in my book, The Human Being’s Guide to Business Growth. Click to get a copy.

How do improve close rates?*
What should we be doing next?*
Should I build a Community on LinkedIn?*
What’s the fastest way to find great new hires?*
Can you build a custom two-day course on business growth?
What do you know about proposal writing?
How do we get more biz from our customer service team?*
What do you know about database marketing?*
What experience do you have with direct mail?
How do I increase my ad spend ROI?*
Can you help us with SEO?*
How do we use Adwords/PPC for selling business to business?*
Will you troubleshoot our pay per click advertising?
How do you do your content creation?*
What’s the most the cost effective way to get to good content?*
What do you think of Traction?
How do I get better open rates?
Where do we start with email marketing?*
How do we get more from our customer base?*
How do we fix our CRM adoption?*
What do you know about marketing database management?*
What’s the best way to use part-time sales staff?*
Do you have a process for sales database management?
Can you help with fundraising?
How did you get investors?
What do we have to do to double profit?*
Could you help us with marketing materials?
Custom or off-the-shelf website?*
How did they (competitor) get so big?
I think we should focus on Branding – what do you think?*
Do you think Branding or sales is what we should focus on?*
I want to do something like the super bowl for clients/prospects. How do we do that?
Is this post event survey worth it?
I need our content to be more relevant to customers.
We need funding can you help with that?
What do you know about long term vs short term funding?
Do I have to offer equity to attract senior talent?*
I’m meeting with a strategy consultant – do you do that?*
Can you help me communicate my strategy?*
We’re going to move to a new location – know anything about that?
What do you suggest for improving service levels?*
How do we communicate change better?*
How do you focus on our strengths?*
Who do you know that can help us with graphic design?
Can you help with meeting key contacts/introductions?*
Do you help with process development?*
What can I do to reduce attrition?*
How do you test a process?
Which of these messages do you like best?
I think we need more testing, do you know someone who can do that?
How do I lower the risk of hiring the wrong person?*
Do you facilitate meetings?
Can you help me find a key person?*
Will you attend this meeting with me?
How do you get more engagement from employees?*
Can I send you on a ride along with my business development guy?
Will you manage the adoption of this change?*
How do you keep people on track?*
Can you help with our close rate?*
What do you know about customer experience?*
Do you do customer surveys?
How can I cut travel costs without losing revenue?*
What’s the best way to do post event follow up?
Can you help us brainstorm some new ideas?*
Can you help troubleshoot our sales process?*
Will you help us find new revenue niches?*
How do we increase prices?*
How do we improve internal communication?*
What do you know about the sales process for SaaS?
You work on ecommerce shopping experiences, right?
Should we be using automated messaging for new prospects/customers?*
Does anyone make social media work?*
Have you done FB contests?*
What do you do to get more referrals?*
You make it sound so simple, is it really that easy?
How do I get my boss to take me seriously?*
Based on your experience, what should I be aware of as the company grows?
Why spend the time on strategy when it just changes?*
How do I get the team to be more consistent?*
How would you sell this? We’re struggling in this market.*
What can I do to make my team more entrepreneurial?*
What do I need on my product pages online?
Do online reviews matter?
Will you help us with a new logo?*
How do I get rid of my old customers?
How do I know if it’s a fit?*
Isn’t there a better way to do this?*
What do you think of this vendor? Should I use them?*
Can you help us with usability?
Do you know anything about running a summit for clients and prospects?
How will I know if the training worked?*
Can I use your drawings with my board of directors?

What can you tell me about retention?*
What are the best customer reporting tools?*
Are you familiar with managing licensor/licensee relationships?
How do I lower my ad spend?*
How do we pay for that?
How did they afford that?
What do you know about lead generation?*
How do I get my people to increase productivity with fewer mistakes?*
What about leads for mass torts?
Who do you know that does lead generation for personal injury lawyers?
What is the right cost per lead?*
How do you calculate cost per acquisition?
What do you know about mobile sites?
What do you do to get decision making pushed down to lower levels?*
I think we have Google Analytics, but how do we use it?*
I need help making these tools usable for the staff, do you do that?*
What do you know about webmaster tools?*
Have you heard of the Google Tag Manager?*
How do I get part-timers to buy into my company and vision?*
What are the best practices for porting over a new website?
How do we manage these ad vendors?*
How do we add service revenue?*
Have you ever done lead generation in the car business?
How do we use test this new technology?
Have you ever outsourced API development to get things done?
What do you do to get part-timers to accomplish as much as full-timers?*
What’s the best way for setting up calendars that work?*
What do you know about marketing calendars?*
Do you ever use partnerships to grow?*
What do you do to get higher response rates?*
What do you think about affiliate marketing?*
How do I use freelancers better?*
How do other companies find great interns?
Are there grant programs you know about?
Will you help us set metrics?*
How do you deal with low energy employees?*
What should we be measuring?*
Who is best for call tracking?
Have you ever provided leads for partners?
How do you develop a culture that learns from failure?*
Can you help with my startup funding?
Have you built a prospecting database?*
What do you do about working with someone who hates to sell?*
What’s more important, product or sales or marketing?*
How can I best use older workers to my company’s advantage?*
Can you help with selling a business?
How did you value your business?
How do you run an advisor meeting?
How do we attract more talent?*
What’s the best platform for building a new site?
What can you tell me about self-publishing?
I need help with my newsletter, do you do that?
How do you organize and publish a newsletter?
Is email still effective?*
Who do you use for webinars?*
What can you do to bring down my cost of sales?*
How do you know what customers think?*
Should I be splitting my mailing list based on opens and clicks?
Is LinkedIn better than an email newsletter?*
What’s the best format for email newsletters?
How do you network when you hate networking?*
What’s the difference between sales and marketing?*
Do you do anything with adding product revenue to a service business?*
What’s the best format for a 90 minute workshop?
How does mentoring work?
How do I get prospects to call me?*
Where do you get all the content needed for all these channels?
How do I find time to write?
What’s the best way to follow up with prospects that don’t respond to my emails?
How did you learn how to draw those diagrams?
Should we open an office in a new city?
How do I get away from hourly billing?
When is the best time to raise prices?
Which CRM should my company use?*
How do I get testimonials?*
Do you think my website needs updating?
What if I set goals that are too low for my reps?*
Do you know anything about compensation plans?*
Should I use eBay, Amazon, or just my own site for sales?
How can you help me if you don’t know my industry?
Should we take on an investor for expansion?
When is the right time to expand?
How often should we send emails to customers?
Is this business worth saving?*
What do you recommend we do with a problem employee?
Where do you find all your free time?
Can you share an example of a great prospect follow up system?*
How do you help people prioritize their time?*
Does anyone still cold call? Does it work?
How do you define branding?*
What do you know about press releases?