Big Data and the NFL Draft via Marketplace.org
Early morning meeting was followed by this little ditty on the radio.
NFL draft is less art, more science: A how-to guide
(I tried to embed the audio here but the link above should work)
If you listen you’ll hear the quote, “there’s a risk of information overload.” Love it.
The ability to turn big data into small data is a challenge in most organizations. Especially because we expect “creative” data interpretations and most data wonks are from the STEM world where the word creative is a loaded term. The ability to let the data tell a story and then test those assumptions against more data is a talent.
It reminds me of a quote from the movie STRIPES: “Tech guys help the marketing guys” to paraphrase.
Recommended reading: Daniel Pink, A Whole New Mind – Why Right Brainers Will Rule the Future
Good stuff.
About the Author: Greg Chambers is Chambers Pivot Industries. Get more business development ideas from Greg on Twitter.