How To Spend More Time With Your Clients Your top people aren’t spending enough time with customers. I was reading a report on activities that professionals can outsource to assistants. Included in that list were activities such as: Reports for clients Correspondence with clients Time Tracking Billing preparation Internal database updates Monitoring workflow Advising clients of […]
Facebook Audiences as a Direct Marketing Tool It happens every day. A question is asked about some new marketing tool and I have no idea what they are talking about. In this case it was about my thoughts on Facebook Audience Insights. Wait, what? I’m pretty up on my Facebook stuff. We first tested Custom Audiences […]
Helping Your Sales Team Qualify Prospects with the Budget Question “I’ve looked at things from both sides now. . .” There was an article in this past weekend’s Wall Street Journal that used Joni Mitchell’s “Both Sides Now” as a metaphor for life. It’s what comes to mind when describing my weeks as a purchaser of […]
LinkedIn, Sales Prospecting and Being Open to a Better Future This week I was planning on covering two inter-related issues: loyalty to your providers and keeping up with changes in thinking that may help your business thrive in the future. It sat in my drafts for a few days and then I received a LinkedIn invitation […]
3 Things to Know About Mailing Lists Last Thursday I had coffee with a local entrepreneur that I consider to be one of the most creative marketing minds I’ve ever met. He was describing a new idea and the conversation drifted to promoting this idea and the topic of lists. As in “sales leads” or […]
What a Tropical Shirt Can Tell Us About Value I had a great discussion last week about selling to “value”. One of my favorite analogies was put to use. The price and value of a Ralph Lauren 100% Viscose orange tropical shirt versus the old Mad Gringo 100% Rayon orange tropical shirt. Game on.
What To Do With Your Recorded Webinar You spent the better part of two weeks putting your webinar together and it went off without a hitch. Congratulations! There were excellent slides from the presenter, insights that made you attendees think and a Q&A session that cleaned it all up. Now what? Let’s turn that content […]
A Year of Duluth Trading Co. Emails What’s it like to be on the other end of your company’s email newsletter/exclusive offers? For a comparison, I’m going to let you match up your efforts over the last 12 months with the efforts of a top-tier catalog marketer, Duluth Trading Co. Duluth Trading has been hailed […]
Google Helpouts – Trying New Things Have you bumped into Google’s new Helpouts? It’s a place where you can get “Real help from real people in real time”. I bumped into it when investigating a Teaching English as a Foreign Language concept for a client. I signed up and added a listing. Featuring my Tap […]
3 Chambers Pivot Customer Service Secrets At its core, there are 3 places you can look for new business: new customers, existing customers and inside your customer service efforts. While 2 and 3 sound alike, one is a sales driven effort and the other is a company mindset. I want to give you a peek […]
Companies hire me to help them speed up growth. I do that by helping them design sales practices that fit their size, disposition and unique culture.
Call and find out what that looks like for your organization.
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(402) 281-2785
pivot@chamberspivot.com
A short note every Friday afternoon with tips on getting more done in less time. . .next week.
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