A 91 Point Checklist to optimize Website Conversion This kills. Cruising the SEOMoz blog and came across this post: Holy Grail of eCommerce Conversion Optimization – 91 Point Checklist and Infographic I’m a sucker for anything that looks extensive and exhaustive.
Plumbers Butt and Marketing Copywriting Have you met Duluth Trading Company? I met them via a friend. I’m a sucker for a funny story. I’ll get to that, but look at what happens on my first visit:
Contact Database Marketing You’ve been in business for some time now. Over the years you’ve accumulated a good size database. The time has come to put those relationships to use! 3 Steps Where do we start? Same place we always do, we measure.
Tell a Story, Increase New Customer Acquisition Those who have worked with me in the past probably knew this post was coming. The power of the story. Using analogy to communicate. It’s how we as humans have communicated from the beginning. With stories. It’s how we’re wired.
“DIRECT MAIL IS DEAD!” I’ve read it here and there. The demise. Close the Post Offices. Eliminate Saturday delivery. But then my postman shows up. Leaning a little to the left. Looking a little strained. With some effort, he handed me this catalog. Check it out:
Companies hire me to help them speed up growth. I do that by helping them design sales practices that fit their size, disposition and unique culture.
Call and find out what that looks like for your organization.
1642 N 53rd St
Omaha, NE, United States
(402) 281-2785
pivot@chamberspivot.com
A short note every Friday afternoon with tips on getting more done in less time. . .next week.
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