Tag Archive for: data driven decisions

Data as Currency?

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Data as Currency? Did you see this article? http://gigaom.com/data/data-isnt-just-the-new-oil-its-the-new-money-ask-zoe-keating/ I picked it up from my friends Datafiniti. (Gracias)

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Facebook Pages Changes Again

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Facebook has changed again. That picture has been popping up all over FB fan pages as Facebook does its best to tamp down the relative spamminess of  what shows up in your personal FB feed. Page managers aren’t happy to see their engagement numbers drop and as they look to drive those numbers back up […]

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Search Engine Optimization and Google Analytics

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Getting Started with Google Analytics The question of the week have all been Google Analytics related. Like “where did you get that?” Since I get to evaluate businesses that use Google Analytics, I thought I’d walk you through part of my process.

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Let’s do some Contact Database Marketing

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Contact Database Marketing You’ve been in business for some time now. Over the years you’ve accumulated a good size database. The time has come to put those relationships to use! 3 Steps Where do we start? Same place we always do, we measure.

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