Tag Archive for: seo

Organic or Paid Website Traffic?

Search Engine Market Share January 2013

Search Engine Market Share January 2013 Quick hit. According to comScore, as of January 2013 search marketshare falls along these lines:

Marrying Your Content Strategy and SEO Strategy

Marrying Your Content Strategy and SEO Strategy It’s about time you two met! Great Content, meet Excellent SEO. Excellent SEO, meet Great Content. If you’re not familiar with the world of Search Engine Optimization (SEO), you’ve been missing out on a great re-branding exercise.

A 91 Point Checklist to Optimize Website Conversion

A 91 Point Checklist to optimize Website Conversion This kills. Cruising the SEOMoz blog and came across this post: Holy Grail of eCommerce Conversion Optimization – 91 Point Checklist and Infographic I’m a sucker for anything that looks extensive and exhaustive.

SEO Search Optimization – Strategy and Tactics

SEO Search Optimization This topic is popular in my neighborhood and I’m not sure if it’s because I’m in online marketing mode or because everyone is getting into online marketing mode. It’s been said that opinions are like assholes because everyone’s got one, but that’s not going to stop me from spitting out some thoughts. […]

Facebook Pages Changes Again

Facebook has changed again. That picture has been popping up all over FB fan pages as Facebook does its best to tamp down the relative spamminess of  what shows up in your personal FB feed. Page managers aren’t happy to see their engagement numbers drop and as they look to drive those numbers back up […]

Search Engine Optimization and Google Analytics

Getting Started with Google Analytics The question of the week have all been Google Analytics related. Like “where did you get that?” Since I get to evaluate businesses that use Google Analytics, I thought I’d walk you through part of my process.

Paid vs. Organic Traffic – Which is Better?

Organic vs. Paid Traffic – Which is Better? This one came up twice yesterday. (which may or may not mean something. . .Netflix vs. Amazon Prime came up twice too) Some quick thoughts.